The growth of CPA affiliate networks over the last one decade has been increasing at an alarming rate. Due to the influx of new ad networks, competition has leveled up. It has been more than necessary to set time-tested business strategies to stand in the front line. Having said that, it can’t be truer if we say that new affiliates are joining the industry and are clueless about their business goals. There are some who have done well in just two years of their inception, while others have failed horribly, trying to imitate the others capabilities to an extent. But, success, however depends on the fact that as affiliates, how many problems they solved for their target audience and how big is their network which they could rely on versus all other technical requirements which are a part and parcel of affiliate marketing.